Use case · Image & design

AI image generation tools

Images from text prompts. 9 tools we track, checked .

Short answer page: What's the best ai image generation tool?

Ranked by fit for solo businesses: tools we profile in depth first, then those used in our research notes, then the rest. Affiliate status never changes the order.

  1. 1

    Midjourney

    Pick this if you want striking artwork, concepts and style exploration.

    AI image generator known for its aesthetic quality, used on the web and Discord.

    Paid plans only · Free plan: No · $10/mo or $96/yr ($8/mo) · Difficulty 2/5

  2. 2

    Adobe Firefly

    Pick this if you want commercially safer generated images.

    Adobe's generative AI for images, vectors and video, trained on licensed content.

    Free plan + paid plans · Free plan: Yes · US$9.99/mo · Difficulty 1/5

  3. 3

    Ideogram

    Pick this if you want posters, logos and designs with words in them.

    Image generator that is strong at legible text inside images.

    Free plan + paid plans · Free plan: Yes · $0 · then $20/mo monthly ($15/mo billed yearly, $180) · Difficulty 1/5

  4. 4

    Leonardo.Ai

    Pick this if you want game assets and consistent styles.

    Image and video generation with fine-tuned models and an editing canvas.

    Free plan + paid plans · Free plan: Yes · $0 · then $12/mo (billing period not stated) · Difficulty 2/5

  5. 5

    Stable Diffusion

    Pick this if you want running image generation locally.

    Open-weight image models from Stability AI that you can run on your own hardware.

    Free, open source · Free plan: Yes · Difficulty 4/5

  6. 6

    FLUX (Black Forest Labs)

    Pick this if you want high-quality images by API.

    Image models from Black Forest Labs, available by API and through partner apps.

    Pay as you go · Free plan: No · Difficulty 3/5

  7. 7

    Krea

    Pick this if you want trying many image models in one place.

    Real-time image generation, upscaling and access to many models in one app.

    Free plan + paid plans · Free plan: Yes · Difficulty 2/5

  8. 8

    Recraft

    Pick this if you want vector icons and illustrations.

    AI image generator that produces editable vector graphics and brand-consistent sets.

    Free plan + paid plans · Free plan: Yes · Difficulty 2/5

  9. 9

    ChatGPT image generation

    Pick this if you want editing images by conversation.

    Image creation and editing inside ChatGPT.

    Free plan + paid plans · Free plan: Yes

Side-by-side

ToolPricing modelFree planStarting priceDifficultyOutput rightsBest for
MidjourneyPaid plans onlyNo$10/mo or $96/yr ($8/mo)2/5Ownership with conditionsStriking artwork, concepts and style exploration
Adobe FireflyFree plan + paid plansYesUS$9.99/mo1/5You own or may use output commerciallyCommercially safer generated images
IdeogramFree plan + paid plansYes$0 · then $20/mo monthly ($15/mo billed yearly, $180)1/5You own or may use output commerciallyPosters, logos and designs with words in them
Leonardo.AiFree plan + paid plansYes$0 · then $12/mo (billing period not stated)2/5Ownership with conditionsGame assets and consistent styles
Stable DiffusionFree, open sourceYesFree4/5–Running image generation locally
FLUX (Black Forest Labs)Pay as you goNoSee official site3/5–High-quality images by API
KreaFree plan + paid plansYesSee official site2/5–Trying many image models in one place
RecraftFree plan + paid plansYesSee official site2/5–Vector icons and illustrations
ChatGPT image generationFree plan + paid plansYesSee official site––Editing images by conversation

"Starting price" is shown only for tools we profile in depth, where we read the official pricing page on . For the others, check the official site.

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