Lead databases tools
Search contacts and companies. 3 tools we track, checked .
Short answer page: What's the best lead databases tool?
Ranked by fit for solo businesses: tools we profile in depth first, then those used in our research notes, then the rest. Affiliate status never changes the order.
- 1
Apollo.io
Pick this if you want finding B2B contacts.
B2B contact database with sequencing and enrichment.
Free plan + paid plans · Free plan: Yes · $0 · then $49/user/mo billed annually · Difficulty 2/5
- 2
ZoomInfo
Pick this if you want enterprise sales teams.
Enterprise B2B contact and company intelligence.
Paid plans only · Free plan: No
- 3
LinkedIn Sales Navigator
Pick this if you want prospecting on LinkedIn.
Advanced LinkedIn search and lead lists for sales.
Paid plans only · Free plan: Trial only
Side-by-side
| Tool | Pricing model | Free plan | Starting price | Difficulty | Output rights | Best for |
|---|---|---|---|---|---|---|
| Apollo.io | Free plan + paid plans | Yes | $0 · then $49/user/mo billed annually | 2/5 | Not a content generator | Finding B2B contacts |
| ZoomInfo | Paid plans only | No | See official site | – | – | Enterprise sales teams |
| LinkedIn Sales Navigator | Paid plans only | Trial only | See official site | – | – | Prospecting on LinkedIn |
"Starting price" is shown only for tools we profile in depth, where we read the official pricing page on . For the others, check the official site.