What it's for
Our logo-design note uses it to generate logo directions to refine.
- Quick logos
- Brand kits for small clients
- Logo directions to refine
Plans and prices
| Plan | Price (USD unless shown) | What you get |
|---|---|---|
| Basic Logo Package | $35 one-time | One low-res PNG file |
| Premium Logo Package | $72 one-time | High-res PNG, EPS, SVG, PDF; color variations; unlimited post-purchase changes; full ownership |
| Brand Kit Subscription | $96/yr | Logo plus 300+ branded assets; full ownership even after the subscription ends |
| Brand Kit Web Subscription | $129/yr | Brand Kit plus an AI-generated website |
Read on the official pricing page on . Prices change; check before you buy.
Free plan in real output
Free to design logos; you pay only to download.
- Basic ($35) gives one low-res PNG, too small for print. For client work, Premium ($72) is the realistic minimum.
- The Brand Kit adds templates like business cards and social posts; the logo stays yours after you cancel.
Cost at your stage
| Plan | Monthly cost | |
|---|---|---|
| Month 1 (testing, low volume) | Premium Logo Package | $72 |
| Month 12 (working volume) | Premium Logo Package | $0 |
Break-even: Premium at $72 one-time is covered by one logo job priced at $100 or more.
Month-12 plan is our estimate of what a solo seller at steady weekly output needs, based on the plan limits above. Costs exclude tax.
Commercial use and output rights
You own or may use output commercially
“Full ownership of your logo, even after your subscription ends”
Your data and AI training: Not checked.
This is a summary of public terms, not legal advice. Terms change; re-read the clause before client work.
First-hour setup
- Enter the business name and industry.
- Pick styles and colors you like.
- Shortlist 3 options and tweak fonts and spacing.
- Buy Premium for vector files.
- Refine further in a vector editor if needed.
Competitors compared
| Tool | Pricing model | Free plan | Starting price | Difficulty | Output rights | Best for |
|---|---|---|---|---|---|---|
| Looka | One-time purchase | No | $35 one-time | 1/5 | You own or may use output commercially | A quick logo and brand kit |
| Canva | Free plan + paid plans | Yes | $0 · then US$144/year for one person | 1/5 | You own or may use output commercially | Fast templated design for non-designers |
| Ideogram | Free plan + paid plans | Yes | $0 · then $20/mo monthly ($15/mo billed yearly, $180) | 1/5 | You own or may use output commercially | Posters, logos and designs with words in them |
| Brandmark | One-time purchase | No | See official site | – | – | Simple logos on a budget |
| Recraft | Free plan + paid plans | Yes | See official site | 2/5 | – | Vector icons and illustrations |
| Inkscape | Free, open source | Yes | Free | 3/5 | – | Free vector and SVG work |
Learning difficulty
1/5: Answer questions, pick a logo.
When not to use it
If the client needs a distinctive mark, generated templates may look generic; plan time to refine.
Cheaper or free alternatives:
Which of our hustles use it
- AI logo & brand kit design: Generating logo directions to refine
Price history
Each monthly check adds rows here. Older rows are never edited, so you can see when prices changed.
Sources
- Looka pricing (read 17 October 2026)
Last verified . Anything we couldn't confirm on an official page is marked "not published", "not shown" or "not verified".