What it's for
It's the standard platform for a store you control, used in our dropshipping and POD notes.
- Running your own store
- Dropshipping
- Print-on-demand storefront
Plans and prices
| Plan | Price (USD unless shown) | What you get |
|---|---|---|
| Basic | $39/mo, or $29/mo billed yearly | For solo entrepreneurs |
| Grow | $89/mo billed yearly | Card rates from 2.7% + 30¢ (US) |
| Advanced | $359/mo billed yearly | Card rates from 2.5% + 30¢ |
| Plus | From $2,300/mo | Complex businesses |
Read on the official pricing page on . Prices change; check before you buy.
Free plan in real output
No free plan. The page offers 3 days free, then $1/month for 3 months.
- Trial math: 3 days free + 3 months at $1 = $3 for your first ~3 months, then the Basic price.
Cost at your stage
| Plan | Monthly cost | |
|---|---|---|
| Month 1 (testing, low volume) | Basic (intro offer) | $1 |
| Month 12 (working volume) | Basic | $39 |
Break-even: Basic at $39/mo needs about 3 dropshipping orders a month at a $13 margin.
Month-12 plan is our estimate of what a solo seller at steady weekly output needs, based on the plan limits above. Costs exclude tax.
Commercial use and output rights
Not a content generator. A store platform; your products and content stay yours.
Your data and AI training: Not applicable.
This is a summary of public terms, not legal advice. Terms change; re-read the clause before client work.
First-hour setup
- Start the trial and pick a theme.
- Add 5–10 products with real photos.
- Set shipping and taxes.
- Install only the apps you need (DSers or Printful).
- Place a test order, then refund it.
Competitors compared
| Tool | Pricing model | Free plan | Starting price | Difficulty | Output rights | Best for |
|---|---|---|---|---|---|---|
| Shopify | Paid plans only | Trial only | $39/mo, or $29/mo billed yearly | 2/5 | Not a content generator | A serious store you control |
| WooCommerce | Free, open source | Yes | Free | – | – | Adding a store to WordPress |
| BigCommerce | Paid plans only | Trial only | See official site | – | – | Larger catalogs and B2B selling |
| Square Online | Free plan + paid plans | Yes | See official site | – | – | Local sellers who also sell in person |
| Etsy | Free to join, fee per sale | Yes | $0.20 per listing | 2/5 | Not a content generator | Printables and handmade goods with built-in buyers |
Head to head: Shopify vs Etsy
Learning difficulty
2/5: The setup wizard helps; theme tweaks and apps take time.
When not to use it
Too much if you're only testing demand; Etsy or Gumroad cost nothing upfront.
Cheaper or free alternatives:
- WooCommerce: Adding a store to WordPress (yes free plan)
- BigCommerce: Larger catalogs and B2B selling (trial only free plan)
- Square Online: Local sellers who also sell in person (yes free plan)
- Etsy: Printables and handmade goods with built-in buyers (yes free plan)
Which of our hustles use it
- AI product photography for e-commerce: Checking the client's store image specs
- Dropshipping store with AI copy: The store
Price history
Each monthly check adds rows here. Older rows are never edited, so you can see when prices changed.
Sources
- Shopify pricing (read 17 October 2026)
Last verified . Anything we couldn't confirm on an official page is marked "not published", "not shown" or "not verified".