Use case · Marketing & social

Creator platforms tools

Where you publish, grow an audience and get paid. 6 tools we track, checked .

Short answer page: What's the best creator platforms tool?

Ranked by fit for solo businesses: tools we profile in depth first, then those used in our research notes, then the rest. Affiliate status never changes the order.

  1. 1

    Pinterest

    Pick this if you want evergreen traffic to blogs, shops and affiliate pages.

    Visual search platform; a free business account gives analytics and ads.

    Free · Free plan: Yes · Difficulty 2/5

  2. 2

    YouTube Studio

    Pick this if you want running and monetizing a YouTube channel.

    YouTube's free dashboard for uploads, analytics, A/B tests and monetization.

    Free · Free plan: Yes · Difficulty 2/5

  3. 3

    Medium

    Pick this if you want writers paid by member reading time.

    Publishing platform whose Partner Program pays writers based on member engagement.

    Free plan + paid plans · Free plan: Yes · Difficulty 1/5

  4. 4

    TikTok

    Pick this if you want short-form audience growth.

    Short-video platform with creator monetization programs.

    Free · Free plan: Yes

  5. 5

    Instagram

    Pick this if you want visual brands and theme pages.

    Photo and video social network with Reels and creator tools.

    Free · Free plan: Yes

  6. 6

    LinkedIn

    Pick this if you want b2B audiences and ghostwriting clients.

    Professional network where B2B audiences read posts and newsletters.

    Free plan + paid plans · Free plan: Yes

Side-by-side

ToolPricing modelFree planStarting priceDifficultyOutput rightsBest for
PinterestFreeYesFree2/5–Evergreen traffic to blogs, shops and affiliate pages
YouTube StudioFreeYesFree2/5–Running and monetizing a YouTube channel
MediumFree plan + paid plansYesSee official site1/5–Writers paid by member reading time
TikTokFreeYesFree––Short-form audience growth
InstagramFreeYesFree––Visual brands and theme pages
LinkedInFree plan + paid plansYesSee official site––B2B audiences and ghostwriting clients

"Starting price" is shown only for tools we profile in depth, where we read the official pricing page on . For the others, check the official site.

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